Part III.a – Signature Message: Your Core Message System

Welcome back! This session was about messaging. We covered:

  • your signature story and how to create one
  • situational stories and the importance of having a list of them ready to be used in your marketing, sales, and client communication
  • one-liners and short messages
  • how to create message pillars that are used as the foundation for content marketing

BONUS: As promised, I’m going to put together a short ChatGPT training together with prompts that you can use when creating your message pillars and content! Coming soon….

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